Road Trip Guide - Page 15 - Road Show

Road Trip Guide
- Page 15
Road Show
Campers, RVs riding high, fueled by millennial enthusiasm

By Micah Walker
Detroit Free Press

Americans have always embraced the open road, but now campers, the iconic symbol of middle-class success, are gaining ground with a new audience.

Millennials not only are traveling the country in them but also are renting camper trailers through Airbnb for a few days of rest and relaxation in a pretty setting. Many promote their peripatetic existence through #vanlife, #homeiswhereyouparkit and #campervan on a multitude of Instagram accounts.

This is one thing millennials can’t be accused of killing, it seems.

More than 1.4 million households started camping for the first time in 2018. Of this group, 56 percent are millennials and 51 percent identify as nonwhite, according to the 2019 North American Camping Report, an annual independent study supported by KOA, or Kampgrounds of America.

More than 78.8 million households camped at least once in 2018, an all-time high. Millennials are the largest segment of campers, at 41 percent.

According to the Recreational Vehicle Industry Association, RV shipments saw their second-best year in 2018, with 483,672 units.

Classic campers, pop-top vans and RVs also are coming along for the ride. The insatiable appetite of some millennials for all things vintage, as well as a desire to escape